CONNECT + CONVERT
Sales feeling chaotic? Let’s turn it into a system your team can run with.
You’re building something great, but your sales process is held together with duct tape and a dream. Deals are slipping through the cracks. Your team is making it up as they go along. You know there’s a better way, you just haven’t had the time (or energy) to figure it out. That’s where I come in.
HERE’S THE THING
Most sales teams are just winging it. And when it’s time to close? Crickets.
Your team is asking questions that don’t uncover the real problem. They’re talking about features instead of understanding feelings. They’re pitching nonstop, but forgetting to connect. Then when it’s time to make a decision? Silence. Or worse, “Let me check with my boss and get back to you.” Yeah right.
What you need is sales support that gets in the weeds with and helps you master the stuff that moves the needle.
Your team is asking questions that don’t uncover the real problem. They’re pitching nonstop, but forgetting to connect. When it’s time for the close? Radio silence.
What you need is sales support that gets in the weeds with and helps you master the stuff that moves the needle.
CONFIDENT CLOSING
Ask the right questions, align with your champion, and know when a “no” actually saves time and sanity. What you need is sales support that gets in the weeds with and helps you master the stuff that moves the needle.
MESSAGING THAT CONNECTS
Hard truth: you customer doesn’t care - yet. I’ll teach you to craft language that speaks to emotions and outcomes
DEAL NAVIGATION
Untangle messy deals, learn to multi-thread, and understand your customer’s red flags so you can use momentum to convert.
DISCOVERY THAT DIGS DEEPER
Clarity closes deals. Move past surface questions to uncover the real problem your prospect is trying to solve.
THE PATH FROM CHAOS TO CONSISTENCY
See the Services
SALES FROM SCRATCH
From Chaos to Clarity
Perfect for teams looking to build from the beginning. We’ll identify issues together, then create a plan of clear action.
SELL SMARTER
From Clarity to Confidence
A custom sales process, hands on coaching, easy to implement playbooks and processes, and bi-weekly strategy sessions.
STEADY SALES
From Confidence to Consistency
Ongoing collaborative coaching, on-demand Slack + email access, sales support that feels like a true extension of your team.
FIND THE GAPS & MAKE A PLAN
From Chaos to Clarity
If your sales process feels scattered, this is where we’ll start; from the beginning. We’ll work together to identify the patterns and problems that are costing you sales, then create a clear roadmap with a plan of action.
WHAT’S INCLUDED:
- Conversations with the people actually selling, not just leadership
- A no-BS breakdown of what’s working & what’s not
- A clear plan for fixing your sales process, prioritized by impact
- The confidence to move forward with action tasks
- Optional ongoing coaching support
BEST FOR:
Teams who know something’s off but need clarity and foundational support before making changes.
A no-BS breakdown of what’s working & what’s not
A clear plan for fixing your sales process, prioritized by impact
The confidence to move forward with action tasks
Optional ongoing coaching support
BUILD THE PROCESS
From Clarity to Confidence
We’ll create your sales process together, custom built to match your needs & your people. I’ll coach your team through implementation and we’ll troubleshoot what’s not working, celebrate what is, and adjust as we go. This isn’t ‘set it and forget it’ - this is sales that sticks with a partner who cares. What you need is sales support that gets in the weeds with and helps you master the stuff that moves the needle.
WHAT’S INCLUDED:
- A custom sales playbook or framework that fits your business needs
- Hands-on coaching to roll out with your team
- Bi-weekly strategy sessions to tackle what’s working, and refine what’s not
- A process your team will actually use (because we build it together!)
BEST FOR:
Teams ready to dive in deep together and build a framework and process that empowers and converts.
Hands-on coaching to roll out with your team
Bi-weekly strategy sessions to tackle what’s working, and refine what’s not
A process your team will actually use (because we build it together!)
STEADY SALES MOMENTUM
From Confidence to Consistency
With ongoing coaching and on-demand support, I step in as an extension of your team. I’m in your back pocket when a deal gets messy, a rep needs a confidence boost, or to gut check strategy. We’re in it together for the long haul.
WHAT’S INCLUDED:
- Ongoing coaching that adapts as your business goals and team grows.
- I’m in your corner when deals go sideways, your team needs guidance, or you need a brainstorming sesh.
- Biweekly calls, plus on-demand support via Slack and email.
- Consistency in your sales process - and your results!
BEST FOR:
Ambitious leaders and driven teams who want steady growth, high retention, and long term sales health.
I’m in your corner when deals go sideways, your team needs guidance, or you need a brainstorming sesh.
Biweekly calls, plus on-demand support via Slack and email.
Consistency in your sales process - and your results!
HI I'M LEIA
Your sales hype woman who makes selling actually feel fun.
I’ve spent nearly 20 years in sales and leadership, supporting teams at major companies like ADP, HubSpot, Attentive, and even a fast moving startup.
I’ve worked with teams of all sizes, crushed quotas, and followed every playbook out there. And I was good at it.
Really good.
But I was always itching to do more.
YOUR TEAM DESERVES THE BEST
ANYTHING BUT BORING
SALES SYSTEMS WITH HEART
TEAMS DESERVE BETTER
I kept seeing the same issues pop up within teams.
Over and over, partners would come to me with real sales challenges:
“How do I fix my discovery process?”
“My team is stuck - what are we missing”
“Why aren’t we closing?”
I could help, but only in pieces. And that never sat right with me. So I built something where I could lean in even more and offer support on a deeper level.
I'M LEIA, YOUR SALES THERAPIST
I'M LEIA, YOUR SALES THERAPIST
YOUR TEAM DESERVES THE BEST
ANYTHING BUT BORING
SALES SYSTEMS WITH HEART
SO I REWROTE THE PLAYBOOK
I get in the trenches with you and see what others miss.
Now I work with founders, agency leaders, and tight-knit teams who want to make sales something they look forward to.
I help untangle deals, problem solve, and build systems your team actually wants to use. Then, I’ll coach them to success with sales system that stick, and are anything but boring.
I'M LEIA, YOUR SALES THERAPIST
YOUR TEAM DESERVES THE BEST
ANYTHING BUT BORING
SALES SYSTEMS WITH HEART
CLOSING WITH CONFIDENCE
Life’s too short to spend on work that doesn’t light you up.
Which is why I want to work with your team. I’ve been called a ‘mama bear’ and a ‘sales therapist.’ Both are accurate. I’m empathetic, but I’ll call you out when needed. I’ll support your team, & challenge them too. I’m here to help you win.
I love working through problems, and as a breast cancer survivor, and advocate, I know that life is short, but precious, and I want to help you build a sales system that feels good and works even better.
“Transformational & gifted”
Working with Leia has been nothing short of transformational. She’s one of the most gifted sales and partnership professionals I’ve ever collaborated with, and I don’t say that lightly.
“Genuinely has fun with sales”
If you’re looking for someone who can bring both warmth and rigor to your sales function, someone who genuinely has fun with the craft of sales and makes everyone around her better, Leia is that person.
“Brilliant strategic mind”
Leia combines a brilliant strategic mind with excellent relationship building. She has the rare ability to genuinely listen deeply so that others feel heard, while moving opportunities forward with grace and alignment towards precisely what's needed.
“So valuable”
Since partnering with Leia, our team has adopted many of her frameworks and mindset shifts. Her notes are so valuable that I keep them saved in my phone as a pinned note, and are the cornerstone of our sales playbook.
BOOK CLUB'S COOLER COUSIN
Want to be better at sales? Get better at listening first. Let me show you how to build your own Podcast Club.
You don't need another free guide that'll sit in your inbox, and you definitely don't need another dusty book on your shelf. I believe the strongest teams are built through real conversations, collective learning, and community cultivation. My Podcast Club template will help your team learn together, get unstuck, and take the road less traveled (the unexpected one!) towards sharpening skills and strategies.
